We are proud to announce the NAC Community Partner (NCP) program. This is the most comprehensive and cutting-edge advertising and promotional program the NAC has to offer. If our members are your market, then this program is for you! The NCP Program includes the following benefits:

 

1. Display Board
Advertisement >>


Your Community Partner Display Ad will be located on our “Community Partner Wall” in the main lobby across from the Reception Desk. Sponsors are honored with an 11” x 8.5” advertising space (landscape). This new location is prime advertising “real estate” within the NAC and is designed to enhance your message to our members.

NCP Wall with close-up of display ad



2. Wide Screen
Plasma Television

Screens
>>

(3 – 40 inch TVs) Your message will be displayed on each of these screens on a looping basis for 20 seconds throughout every day, which totals approximately 100 impressions per day on 3 different screens (300 impressions total).


NCP Wall with close-up of 40" Plasma screen ad


3. Banner Placement in
the NAC Sports Center >>


Your 8 foot by 3 foot banner will be prominently displayed in the NAC Sports Center (brown gym) so that it is visible to members from the gym, the track and the fitness center.


8'x3' NCP Banner in Sports Center

4. Special Listing in the
Annual Program Guide >>


Community Partners will be listed in this guide with their basic information and a full description of the program. This publication reach all 4000 plus memberships as well as new members as they join. In addition this publication is mailed to approximately 10,000 families in the community who live within a 5 mile radius of the NAC.



2006-2007 Program Guide:

5. Community Partner
Lobby Promotion >>


As a Community Partner you are entitled to a month of premium promotion within the NAC which includes a special area in the lobby set aside for your promotional materials during your pre-selected sponsorship times. Most sponsors choose to display for one week at a time during four separate pre-selected weeks throughout the year.


6. Presence on the
NAC Website >>


On the front page of the NAC website an Icon will direct viewers to a page devoted to Community Partners which features your advertisement and a direct link to your website.

(Bbelow: link to NCP Page from Home Page.)

Shown Below: Company image and
link to website from NCP page
.

7. Monthly E-Newsletter Inclusion >>

This monthly e-publication is sent to over 2,000 NAC members and includes a column which features a message from our Community Partners. If you have a special event or promotion, simply let us know by the 20th of the prior month and we will put your message along with another link to your website in the newsletter.

8. Special Event Publicity/Priority Sponsorships.
If the NAC has any special events occurring, your business will be notified, so that you may take advantage of promotional time or sponsorships.

9. Conference Room Usage.
One time during the year, a room may be used for a presentation of your product or service, a $350 value.


10. Member Value Premium.

This is an offer of a gift, discount or some other special benefit to NAC members that you will offer throughout your sponsorship. This will be the member’s incentive to use your service. You may change this offer throughout the year, if you wish.


Newtown Athletic Club Demographics
# of memberships – 4,000
# of members – 10,000 plus
# of members who use the NAC each day – 1,000 – 1,500
# of new members each year – 1,000
Membership gender ratio - 50% men / 50% women
Membership age range - 3 – 65 years
Membership geographic draw – within a 5 – 7 mile radius of the NAC

Program Details & Rates: Please contact Linda Mitchell, Director of Marketing and Public Relations at the NAC.
Phone – 215.968.0600 x 14, Fax – 215.968.0326, or email Linda@newtownathletic.com

Lobby Vendor Program:
If you have goods or services you would like to promote to NAC members on a per-diem basis you may rent space in the main lobby for a fee. Please contact Nancy Goracy for details at: 215-968-0600 x25 or email her at: nancy@newtownathletic.com